About Us
About Firstfloor Capital
Dedicated to helping small to medium sized businesses
At Firstfloor Capital, we are dedicated to help small- to medium-sized businesses in South Africa achieve their growth and success goals through various financing and funding options. Our mission is to provide seamless and accessible finance structures and payment plans to our customers so that they can focus on what matters most – growing your businesses!
Leadership
Meet Our Team
Our team of financial experts is passionate about supporting SMEs and helping them reach their full potential. We understand the financial challenges that SMEs face, including raising capital and securing funding for future investments and business continuity. We believe in empowering our clients with the means to capitalise on current business opportunities and invest in the future of their businesses. Our expertise and experience in various financing services meet the unique needs of each business – providing personalised and strategic solutions that cater to their individual requirements.
Jared Wingate-Pearse
SME Funding Specialist
Jared worked in private client wealth management for over 10 years before following his passion for the SME environment. He is involved via debt funding as well equity positions into multiple businesses across different sectors namely retail, finance and property. Driven by building, developing, and managing young businesses.
Matthew Croudace
Founder & Director
Matthew is an experienced CA(SA) with a hands-on approach to business. With over 10 years in corporate environments, and personal involvement in various ventures, this balanced experience makes the difference in providing the right financial solutions. He is a high-level financial partner with a passion for SMEs and business building.
Jared Wingate-Pearse
SME Funding Specialist
Jared worked in private client wealth management for over 10 years before following his passion for the SME environment. He is involved via debt funding as well equity positions into multiple businesses across different sectors namely retail, finance and property. Driven by building, developing, and managing young businesses.
Matthew Croudace
Founder & Director
Matthew is an experienced CA(SA) with a hands-on approach to business. With over 10 years in corporate environments, and personal involvement in various ventures, this balanced experience makes the difference in providing the right financial solutions. He is a high-level financial partner with a passion for SMEs and business building.
With Firstfloor Capital you can rest assured that we have your best business interests at heart.
We will work tirelessly to ensure that your business has the capital to grow, expand, and compete in your industry. Contact us to secure the future of your SME with Firstfloor Capital in your corner!